BACKGROUND
North Langley Community Church's children's ministry is a robust program that supports hundreds of kids and families each week. 

Despite their permanent and significant place in the church, their visual brand has been scarce for years and lacked a personal voice.

SOLUTION

The solution was to create a colourful and fun set of graphics for the team to use, including a unique cast of characters to express various emotions and teaching prompts. I narrowed down their colours, established their typographic hierarchy and a cohesive visual style, communicating it all in a document of brand guidelines.

CHALLENGE
To bring new life to the branding of NLCC Kids. Using the existing word mark, creating a visual style, assets, and guidelines that can be easily implemented by multiple people working behind the scenes to create a welcoming space for kids.